Church Growth

The Best (And Least Expensive) Way to Grow Your Church ...and it's probably not what you think.

"I’m talking about churches that were growing before the pandemic, then embraced the digital world during the pandemic, and now are back growing again after the pandemic. In every case, they cited one powerful tool for growing the church ... Word of mouth." - Phil Cooke

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“When healthy small churches grow, they become healthy big churches. When unhealthy small churches grow, they become unhealthy big churches.”

"Being small does not mean that something is broken. But if something is broken, you can’t fix it by making it bigger. Bigger fixes nothing." - Church Leaders

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Niche Marketing Now Gives Us Micro-Churches

"The Church Growth Movement of a few decades ago promoted the use of marketing techniques to attract as many people as possible to form a 'mega-church.' But today’s marketing philosophy, enabled by online technology, focuses not on reaching vast numbers but on identifying individuals with highly specific interests and targeting them with tailor-made appeals...creating not 'mega-' but 'micro-churches.'" - Gene Veith

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