A modern marketing technique is to target the sort of people that your church wants to reach. The young, upper middle class is a common group, for instance. Hardly hear of anyone targeting the feeble and decrepit, however (unless they’re the moneyed sort)!
Is this targeting a biblical strategy?
Consider Paul’s words,
I am a debtor both to Greeks and Barbarians, to the educated and to the ignorant.
Romans 1:14
Sounds like if you asked him to do so, he’d go on to mention just about every other sort of person. And, as we shall see, that’s just what he did. Can’t see the apostle targeting a certain group—can you?